Apple Inc, worlds best-known computer hardware, software, and service company such as iMac, MacBook, iPad, iPhone, iPad, iPod Mac OS, iOS, the release of all in new application service called Apple tv+.
Apple’s new app product Apple tv+ releases announcement is timely and strategic. The iOS device user base is large globally because of selling billions of devices and users. Apple is very successful with its innovative products such as iTunes, Podcast, Apple News and more. The ecosystem Apple apps are very wide. The new app, Apple tv+ aiming to provide exclusive shows, movies, documentaries featuring world-renowned artists such as Oprah Winfrey, Steven Spielberg and more.
The industry leaders such as YouTube, Netflix, Amazon, Hulu, have their respective position in the market. The media giants from Hollywood such as Disney are preparing to enter the market. The on-demand content consumption over internet-enabled devices is very high and increasing because of technological advancements such as 5G, 4K or similar.
The digital streaming and aggregation media business has a promising future in delivering great content in entertainment, sports, recreation, news and documentary industries. Online streaming business models such as subscription-based pricing, transactional (pay per content), advertisement revenue and hybrid (mix of all) are popular. The current market valuation of OSB is USD 20 billion and the yearly growth rate is 4 %.
Ref: Apple Media Release & Public domain